Pragmatic Play, one of the well-known online casino content providers in the iGaming industry, has inked a partnership deal with 32Red, an award-winning global online casino especially in the UK market.
The partnership sees Pragmatic Play's slot games becoming available on 32Red, so players at 32Red will be able to access Pragmatic's highly popular iGaming products. Titles such as Book of Kingdoms, Book of Tut and The Hand of Midas are some of the most popular game titles from the supplier's portfolio.
32Red is one of the leading operators in the UK market. Owned by Kindred Group, 32Red has a huge collection of slot titles in their site, along with a wide variety of exciting table games.
Pragmatic Play's latest deal further expands the studio's presence in Europe, following a series of high-profile commercials with leading providers like Betway, EGT Digital and Kindred Group.
Vice President of Commercial Strategy and Operations at Pragmatic Play Bhotesh Maheshwari said, "32Red is a key player in the UK market, so we are delighted to announce our partnership with the brand. Our portfolio offers operator partners a wide selection of cutting-edge games designed for players of all tastes, and we look forward to seeing where this relationship takes us."
Commercial Operations Manager at 32Red Adam Newnham said, "We are extremely excited to launch Pragmatic Play's immersive content on as we continue to expand our offering of games at 32Red. We expect Pragmatic Play's content to go down a treat with our audience and look forward to a successful collaboration moving forward."
Pragmatic Play typically produces up to five new slot game titles per month and they also deliver Live Casino and Bingo games as part of their multi-product portfolio, available through one single API.
Source: https://www.gamblinginsider.com/press/11923/pragmatic-play-announces-long-term-partnership-with-32red